SEO Training Tips

Tuesday, 2 June 2015

Latest updates of google Phantom

Google Phantom by SEO training tips

Google Phantom

Google phantom update by google launched in the year May 6th 2015, to restrict the websites or pages which are with less content or thin content. Google phantom is an upgraded version of Google panda, which we can call as version 4.0.

On our today's topic we will elaborate how to write content using our SEO training tips. When Google phantom was launched, it made the webpages life more complex as Google says content is king, all the webpages need to have rich content on it. At least 1200 to 1500 words are subjected to be a good content webpages.

As per SEO standards if one wants to optimize a page in Google SERP they have to maintain the Google webmaster guidelines which talks about Google phantom.

SEO tips while writing content:

Targeted keywords

Rich content

Proper grammar check

Spell check

Follow webmaster guidelines

Google keyword research tool

Keywords traffic & search terms, etc

Friday, 12 December 2014

Offpage Optimization in SEO

Widgets Magazine

Offpage Optimization in SEO

Offpage optimization in SEO is an important aspect, as the entire SERP results will depend on the effective offpage optimization through a processes called Back links. What and how a back link can be generated?

What: Back link mean generating or getting a reference link from an 3rd party site which is giving us a reference through online. How we receive a reference through online. If a webpage has to increase its SERP results into search engine they a webpage need to have quantitative and qualitative back link

What are quantitative back links, more number of site ref a website is called quantitative backlinks

What are qualitative back links, More number of quality sites ref a website is called qualitative backlinks

What is quality of a webpsge:

Widgets Magazine

A webpage from where we are getting a backlink need to have the below provided guidelines

1 Structure url

2 Structure content

3 Usage of Richmedia snippets

4 Usage of meta tags

5 Usage of Alt tags

6 High Page rank

7 High Site rank

8 High Audience count

9 No Spam

10 No Virus

11 Less ADV

Offpage seo

Widgets Magazine

Offpage optimization means generating traffic through backlinks. How backlinks will generate traffic? The main usage of link building is to generate traffic organically where it helps in SERP. Every quality backlink generate good mileage to an website, as backlinks make a webpage move its presence, what are the main aspects of getting a backlink.

Get a backlink from quality sites
Backlink from less advertising sites
Links from quality content sites
Backlink from category sites
Backlink from high page ranksite
Backlink from high traffic sites
Backlinks from social bookmarking sites
Social media sites
Directory sites
Forum sites
Blog sites
Classified sites
Aiticle sites, etc.

In my another article you can find list of quality sites.

Thursday, 11 December 2014

Google adwords

Widgets Magazine

Google adwords, what and why google adwords? Adwords means where advertisement can be rolled through online channel. There are 3 different ways of advertisements 1 text ads, 2 display ads & 3 video ads.

Different types of ad plat form channels are 1 search network 2 display network

Various ways of advertisements

1 text ads
2 display ads
3 mobile ads
4 video ads
5 product ads
6 wap mobile ads
7 dynamic display ads
8 dynamic text ads
9 general purpose ads
10 wap app ads

Different types of ad types

Cpc/ppc
Cpm
Cpa
Cpl
Cpv

Friday, 14 November 2014

Usage of Internet Marketing

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Internet Marketing Uses

Internet Marketing

What is Internet Marketing? Internet Marketing means promoting a brand or service through online and generating sales or leads through Internet.

The inception of Internet has started in the year 1996 and at that time the main player was Yahoo corporation, since Yahoo has started in 1996 it has penetrated its presence in Internet in a very swift way. However, Yahoo could not maintain its competition in online since Google has started its market as Google Search Engine.

Google Search has started in the year 1999 and implemented various tools which help them and their Internet users. Google's Main focus was to capture as much as Data It can; which means collection of various data base and give the same information when user request through their search engine.

Google has started attracting their customers via Google Search by maintaining their data accurately by implementing various tools like Google Panda, Google Penguin, Google Humming Bird & Google Pigeon. Google did not let their Internet presence go down as their main source of earning is from Google ADwords.

When Google has generated its demand in Internet Marketing users started depending only on Google, as the data accuracy was not compromised by Google development team. Also the demand for Internet Marketing got increase because most of the users are depending Google Search engine.

As Digital Marketing (Internet Marketing) made its demand in the year 2014 and which is penetrating with a swift phase, market demand got increased for the Internet users and who try to sell their product or service through Online.

Demand for SEO - Search Engine Optimization, which means driving traffic organically, SEM - Search Engine Marketing, Which means driving traffic through paid content, SMO - Which means driving traffic through Social media content marketing, SMM - Which means driving traffic through Social media paid content & last but not least Google Analytics, Which says calculate all your traffic where and how your website audience are behaving using your website.

Now a days trend is Internet Marketing and drive sales with less cost and which is very cost effective.

SEO Tips

Best SEO Tips for search engine optimization. SEO Tips

SEO Tips

SEO Tips

SEO means Search engine optimization, in which we drive traffic organically. Driving traffic organically means using various methods of seo techniques and tools where we tend to optimize for various search engines like Google, Bing, Yahoo, Ask, etc...

Today in SEO Tips we are going to learn some of the important methods how to optimize a page in search engine. SEO tips will provide you a wide range of inputs in Onpage & Offpage optimization.

SEO Tips follows

Before knowing about SEO Tips lets first talk about two important aspects of SEO. One Onpage which talks about structuring data and working on webpage content. Two Offpage which deals with linkbuilding concepts

Onpage SEO Tips

Utilization of targeted keyword in the URL
Usage of Header Tags
Keyword Research
Content
Usage of Image Tags/ Alt tags
Anchor tags
Strong Tags
Meta Tags
HTML Errors
Coding Errors
Structure Data
Registering with various webmaster tools like Google, Bing, Yahoo, ASK etc
Competitor Analysis
301 Redirect
Canonical Link
Sitemap Creation

OffPage SEO Tips

Competitor Analysis
In House website Analysis
HTML Errors
Keyword Research
Backlinks of Competitors
In house website Backlinks
Linkbuilding
Social Media Bookmarking sites
Social Media Sites
Directory Listings
Article Sites
Blog Sites
Forum Sites
Groups
RSS Feed Marketing
Free Press Release sites
Guest Blogging
Classified sites

Friday, 31 October 2014

Google Panda

Google Panda

Google panda? the word sounds like an animal. Yes, but it is not an animal from Google point of view it is an hardcore animal which observes all those users who try to bluff Google with their SEO techniques.

Google Panda launched in the year 2011 Feb. The main intension of Google launching Panda is to low the rank of low quality sites or thin sites and bring high quality sites in Google SERP.

What are low quality sites or thin sites, Sites which have huge advertisement, sites which has very thin content, sites which do not follow Google webmaster guidelines.

As Google says content is King many of us even me think if i have huge or more content on my site then i can rank well in Google SERP and we tend to copy content from other sites where the relevant content is existing. However, this is not true, because google says copy the content but do not deploy the content as it is in your site with curating or human review.

Content has to be written with our own words, where as most of the people tend to copy content from other sites, which might tend to fall under Google penalization.

Ways of writing content, Content can be written with the below provided ways

1) Know your category for which you are planning to write the content
2) Competition for the content
3) Know your keywords
4) Competitor analysis to know how your competitors are focusing content
5) How many times are you going to use your targeted keywords in your content
6) See that your content is atleast 1200 to 1500 words
7) No scraped content
8) No copied content

Follow these guide lines and expect optimal results